Permalinks are URLs that are intended to remain unchanged for many years into the future, yielding hyperlink that are less susceptible to link rot. Permalinks are often rendered simply, that is, as friendly URLs, so as to be easy for people to type and remember. Permalinks are used in order to point and redirect readers to the same Web page, blog post or any online digital media.
As the industry continues to evolve, SiteLink brings you the right tools using today's technology. We listen to our customers' suggestions to enhance and add features. SiteLink users enjoy the collective experience of more than 15,000 operators. We exceed the strict SSAE 16 (SOC 1) Type II and PCI Level 1 Certifications to deliver peace of mind. SiteLink is cloud-based so you can do business from anywhere. SiteLink lets owners build the best websites so tenants can pay, reserve and rent online, 24/7 on any device.
One of your tips is “Make your content actionable”…I feel like this is not always the case depending on the context of the blog post. If I am to write a post on, say, “35 Incredible Linear Actuator Applications”, I feel like that’s something extremely hard to be actionable about. Rather, I feel my purpose is to be informative. Both of us are going for backlinks, but your blog I feel is more aimed towards giving awesome tips & advice for SEO’s. Whereas MY BLOG is about informing people about “linear actuators and their applications”.
In United States jurisprudence, there is a distinction between the mere act of linking to someone else's website, and linking to content that is illegal (e.g., gambling illegal in the US) or infringing (e.g., illegal MP3 copies). Several courts have found that merely linking to someone else's website, even if by bypassing commercial advertising, is not copyright or trademark infringement, regardless of how much someone else might object. Linking to illegal or infringing content can be sufficiently problematic to give rise to legal liability.Compare  For a summary of the current status of US copyright law as to hyperlinking, see the discussion regarding the Arriba Soft and Perfect 10 cases.
Google recommends that all websites use https:// when possible. The hostname is where your website is hosted, commonly using the same domain name that you'd use for email. Google differentiates between the "www" and "non-www" version (for example, "www.example.com" or just "example.com"). When adding your website to Search Console, we recommend adding both http:// and https:// versions, as well as the "www" and "non-www" versions.
Keywords are the words and phrases that customers type into Google when looking for information. Use the Google Keyword Planner Tool, available through your Google Ads account, to find the most popular keywords people use when searching for your type of business. Optimize your website for those keywords by adding them in blog posts and to web pages.