Keep resources crawlable. Blocking page resources can give Google an incomplete picture of your website. This often happens when your robots.txt file is blocking access to some or all of your page resources. If Googlebot doesn't have access to a page's resources, such as CSS, JavaScript, or images, we may not detect that it's built to display and work well on a mobile browser. In other words, we may not detect that the page is "mobile-friendly," and therefore not properly serve it to mobile searchers.
A navigational page is a simple page on your site that displays the structure of your website, and usually consists of a hierarchical listing of the pages on your site. Visitors may visit this page if they are having problems finding pages on your site. While search engines will also visit this page, getting good crawl coverage of the pages on your site, it's mainly aimed at human visitors.

The tip that resonates with me the most is to publish studies, which you back up by linking to the study you collaborated on. That is spot on. It feels like having genuinely useful in depth content is THE strategy that will not be “Google updated” at any point. (Because if you were building a search engine, that’s the content you’d want to serve your users when they search for a topic.)

An easy way to keep your website current and relevant is by maintaining an active blog. This allows you to create posts that use your keywords while also telling Google your website is up-to-date without actually having to update your web pages. Consider writing on topics that answer frequently asked questions or sharing your expertise in your industry.

Brain I got a question. I will be glad if you could answer it. So, you said that it is important to use keywords in the title and headings. But sometimes I observe that plugins like Yoast will recommend us to insert keywords in more and more subheadings. For example on a long post if I have 50 subheadings and 8 of them have my target keyword. Yoast is actually not happy with it and it wants me to add keywords into more number of subheadings. I felt that 8 itself is a bit too much. Does Google also looks at my content in the same angle of Yoast?. Ideally, as a good practice how many subheadings should have the target keyword?.

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Awesome work man. I am going to start my blog soon. And your blog is the only blog,I’m following day and night. Who says your blog is for advance seo techniques? You are just amazing for absolute beginners like me also. Though am pretty confused about how link building works in beauty blogosphere, still you always give me the courage to make this type of huge giantic list posts.
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I did want to ask you about the section on “Don’t Focus on Long Tail Keywords”. This is topical for me as I actually have a tab opened from a recent post on the MOZ blog from Rand Fishkin that details reasons why you should focus on long tail keywords. I know you have said that “they have their place”, but as I say as a newbie to all of this, ever so slightly differing opinions from two authoritative people in the industry (that’s you and Rand of course 🙂 frazzles my brain somewhat and I’m not sure whether to turn left or right!
If you find any broken links on topically related websites, you can immediately contact the website owner and inform him about it. Since you will do him a favor by pointing out a broken link, you can also kindly request a replacement with a link to your relevant resource. Of course, the replacement – your article – must be informative and useful for their audience.
A database program HyperCard was released in 1987 for the Apple Macintosh that allowed hyperlinking between various pages within a document. In 1990, Windows Help, which was introduced with Microsoft Windows 3.0, had widespread use of hyperlinks to link different pages in a single help file together; in addition, it had a visually different kind of hyperlink that caused a popup help message to appear when clicked, usually to give definitions of terms introduced on the help page. The first widely used open protocol that included hyperlinks from any Internet site to any other Internet site was the Gopher protocol from 1991. It was soon eclipsed by HTML after the 1993 release of the Mosaic browser (which could handle Gopher links as well as HTML links). HTML's advantage was the ability to mix graphics, text, and hyperlinks, unlike Gopher, which just had menu-structured text and hyperlinks.
Note: Here I only recommend one thing, before access the dark web links; please focus on your security, Do you know how to do that then check out my another post how to access the dark web. Do you want to know some brief introduction about the dark web, for more information, I searched alot on the deep web, And found some great stories which say, Tor network also have some loophole, in some cases, hacker can track your identity on the internet network. That’s why first your need to buy any premium VPN service. Which can provides you security into Tor environment? I have one best VPN which I always use for my personal task. This VPN service name is Nord VPN
In certain jurisdictions it is or has been held that hyperlinks are not merely references or citations, but are devices for copying web pages. In the Netherlands, Karin Spaink was initially convicted in this way of copyright infringement by linking, although this ruling was overturned in 2003. The courts that advocate this view see the mere publication of a hyperlink that connects to illegal material to be an illegal act in itself, regardless of whether referencing illegal material is illegal. In 2004, Josephine Ho was acquitted of 'hyperlinks that corrupt traditional values' in Taiwan.[14]
To maximize your ROI when optimizing your site for mobile search, consult with a marketing professional to make sure your SEO efforts are in order. Use Mayple to be matched with a marketing expert from your industry, so you know your second set of eyes are from a professional. Visit Mayple’s site, fill out a brief identifying your business’ goals, and receive a FREE full audit of your marketing campaigns.

If you check out some of the suggestions below this though, you're likely to find some opportunities. You can also plug in a few variations of the question to find some search volume; for example, I could search for "cup of java" instead of "what is the meaning of a cup of java" and I'll get a number of keyword opportunities that I can align to the question.
Use LSI keywords, and answer additional questions that users may think of after viewing the content. Simply offering only the content that a user searches for is no longer enough. Pages need to supply additional information a user may be seeking. Providing additional information will help retain the user, and tell search engines that the page’s content is not only answering the search query but providing additional value that other pieces of content may not be.
Expertise and authoritativeness of a site increases its quality. Be sure that content on your site is created or edited by people with expertise in the topic. For example, providing expert or experienced sources can help users understand articles’ expertise. Representing well-established consensus in pages on scientific topics is a good practice if such consensus exists.
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