Use LSI keywords, and answer additional questions that users may think of after viewing the content. Simply offering only the content that a user searches for is no longer enough. Pages need to supply additional information a user may be seeking. Providing additional information will help retain the user, and tell search engines that the page’s content is not only answering the search query but providing additional value that other pieces of content may not be.
Hi Brian, a very useful post, thanks for sharing. These things turned to be very useful for us: blocking thin content/pages from Google index, adjusting meta titles/descriptions and content of popular articles, improving internal links, improving page speed, implementing schema (didn’t notice a big difference here), optimizing images and their alt tags, making sure the site is mobile friendly and there are no accessibility issues (Lighthouse in Google Chrome helped a lot), some link building activity (long term) and of course keyword research and mapping. Thanks again for providing valuable info, regards.
Thanks Zarina. 1. I’m actually not sure how to remove dates from comments. We don’t display dates on comments by default, so I’ve never had to change them. I wouldn’t change the dates on comments though. If the person left a comment on such and such a date, it’s not really kosher to change the date on that. 2. Good question. The same rule applies for any website: you need to publish awesome stuff. 3. Thank you 🙂
Write a description that would both inform and interest users if they saw your description meta tag as a snippet in a search result. While there's no minimal or maximal length for the text in a description meta tag, we recommend making sure that it's long enough to be fully shown in Search (note that users may see different sized snippets depending on how and where they search), and contains all the relevant information users would need to determine whether the page will be useful and relevant to them.
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To do this, I often align the launch of my content with a couple of guest posts on relevant websites to drive a load of relevant traffic to it, as well as some relevant links. This has a knock-on effect toward the organic amplification of the content and means that you at least have something to show for the content (in terms of ROI) if it doesn't do as well as you expect organically.
Reviews are important to your small business because having reviews—especially positive reviews—is a ranking factor on Google. People are also more likely to click and visit your business if it’s listed with a lot of good reviews. To get reviews, start by asking your loyal customers and even your staff to leave reviews on major sites such as Google and Yelp.
You should build a website to benefit your users, and any optimization should be geared toward making the user experience better. One of those users is a search engine, which helps other users discover your content. Search Engine Optimization is about helping search engines understand and present content. Your site may be smaller or larger than our example site and offer vastly different content, but the optimization topics we discuss below should apply to sites of all sizes and types. We hope our guide gives you some fresh ideas on how to improve your website, and we'd love to hear your questions, feedback, and success stories in the Google Webmaster Help Forum1.
I have read every one of your blog posts several times. They have all helped me rank websites I manage significantly! In regards to link building, how would you go about it for a lawn care service website? I have gotten most of the dofollow links from local landscape groups, but other then that, I haven’t had any luck with links. I have started blogs, but in this industry, there doesn’t seem to be much interest in the topics that I write about.
To prevent users from linking to one version of a URL and others linking to a different version (this could split the reputation of that content between the URLs), focus on using and referring to one URL in the structure and internal linking of your pages. If you do find that people are accessing the same content through multiple URLs, setting up a 301 redirect32 from non-preferred URLs to the dominant URL is a good solution for this. You may also use canonical URL or use the rel="canonical"33 link element if you cannot redirect.

I have read every one of your blog posts several times. They have all helped me rank websites I manage significantly! In regards to link building, how would you go about it for a lawn care service website? I have gotten most of the dofollow links from local landscape groups, but other then that, I haven’t had any luck with links. I have started blogs, but in this industry, there doesn’t seem to be much interest in the topics that I write about.
Ever heard of Maslow's hierarchy of needs? It's a theory of psychology that prioritizes the most fundamental human needs (like air, water, and physical safety) over more advanced needs (like esteem and social belonging). The theory is that you can't achieve the needs at the top without ensuring the more fundamental needs are met first. Love doesn't matter if you don't have food.
As the industry continues to evolve, SiteLink brings you the right tools using today's technology. We listen to our customers' suggestions to enhance and add features. SiteLink users enjoy the collective experience of more than 15,000 operators. We exceed the strict SSAE 16 (SOC 1) Type II and PCI Level 1 Certifications to deliver peace of mind. SiteLink is cloud-based so you can do business from anywhere. SiteLink lets owners build the best websites so tenants can pay, reserve and rent online, 24/7 on any device.

Basically, what I’m talking about here is finding websites that have mentioned your brand name but they haven’t actually linked to you. For example, someone may have mentioned my name in an article they wrote (“Matthew Barby did this…”) but they didn’t link to matthewbarby.com. By checking for websites like this you can find quick opportunities to get them to add a link.
Users will occasionally come to a page that doesn't exist on your site, either by following a broken link or typing in the wrong URL. Having a custom 404 page30 that kindly guides users back to a working page on your site can greatly improve a user's experience. Your 404 page should probably have a link back to your root page and could also provide links to popular or related content on your site. You can use Google Search Console to find the sources of URLs causing "not found" errors31.
If you find any broken links on topically related websites, you can immediately contact the website owner and inform him about it. Since you will do him a favor by pointing out a broken link, you can also kindly request a replacement with a link to your relevant resource. Of course, the replacement – your article – must be informative and useful for their audience.
Smartphone - In this document, "mobile" or “mobile devices" refers to smartphones, such as devices running Android, iPhone, or Windows Phone. Mobile browsers are similar to desktop browsers in that they can render a broad set of the HTML5 specification, although their screen size is smaller and in almost all cases their default orientation is vertical.
A navigational page is a simple page on your site that displays the structure of your website, and usually consists of a hierarchical listing of the pages on your site. Visitors may visit this page if they are having problems finding pages on your site. While search engines will also visit this page, getting good crawl coverage of the pages on your site, it's mainly aimed at human visitors.
Warnings: This warning for every new or old the dark web links explorer, we are writing “red text” here that are directly or indirectly not related to any deep web or Tor network site. If user use that type text in any type illegal activity, only user is the responsible for his action. Also want to tell you one more thing, The dark web have lot’s of scammer and no one can tell you who are scammer and who are not, then take your action based on your research.
Description meta tags are important because Google might use them as snippets for your pages. Note that we say "might" because Google may choose to use a relevant section of your page's visible text if it does a good job of matching up with a user's query. Adding description meta tags to each of your pages is always a good practice in case Google cannot find a good selection of text to use in the snippet. The Webmaster Central Blog has informative posts on improving snippets with better description meta tags18 and better snippets for your users19. We also have a handy Help Center article on how to create good titles and snippets20.
Brain I got a question. I will be glad if you could answer it. So, you said that it is important to use keywords in the title and headings. But sometimes I observe that plugins like Yoast will recommend us to insert keywords in more and more subheadings. For example on a long post if I have 50 subheadings and 8 of them have my target keyword. Yoast is actually not happy with it and it wants me to add keywords into more number of subheadings. I felt that 8 itself is a bit too much. Does Google also looks at my content in the same angle of Yoast?. Ideally, as a good practice how many subheadings should have the target keyword?.
It’s a simple Google Chrome extension. First, you have to install the extension in your Google Chrome browser. Once installed, it will appear as a little checkmark icon beside your address bar. When you click on it, it will immediately start scanning all the links on a particular web page. If a link is broken or dead, it will be highlighted in red, and the error will be shown right beside the text (e.g., “404”).
4. Download Nord VPN, and install in your computer, If successfully installed then execute your NordVPN software by desktop icon then login your account in NordVPN software by valid username or password. If you don’t have NordVPN account then buy here $2.75/Month (77% discount). If you have been login successfully then connect your computer with any Onion over VPN server. If your connection has been established then you are ready for next step.
Local results favor the most relevant results for each search, and businesses with complete and accurate information are easier to match with the right searches. Make sure that you’ve entered all of your business information in Google My Business, so customers know more about what you do, where you are, and when they can visit you. Provide information like (but not limited to) your physical address, phone number, category, and attributes. Make sure to keep this information updated as your business changes. Learn how to edit your business information

Awesome work man. I am going to start my blog soon. And your blog is the only blog,I’m following day and night. Who says your blog is for advance seo techniques? You are just amazing for absolute beginners like me also. Though am pretty confused about how link building works in beauty blogosphere, still you always give me the courage to make this type of huge giantic list posts.


One of my favorite ways to give content a boost is to run ads on Facebook targeting people with interests that are relevant to the content. It’s fairly low cost since you are offering a free piece of content. By targeting people with relevant interests to your content, you drive the right people to the content and into the top of your funnel. And if your content resonates with them, they’ll share, link, and engage with the content in ways that will help Google see its value.
Creation of new windows is probably the most common use of the "target" attribute. To prevent accidental reuse of a window, the special window names "_blank" and "_new" are usually available, and always cause a new window to be created. It is especially common to see this type of link when one large website links to an external page. The intention in that case is to ensure that the person browsing is aware that there is no endorsement of the site being linked to by the site that was linked from. However, the attribute is sometimes overused and can sometimes cause many windows to be created even while browsing a single site.
Unfortunately, high rankings rarely happen by chance. Even the most skilled and knowledgeable marketers struggle with getting the top-ranking spot. So, how can a regular business owner hope to achieve this feat? While there's no way to absolutely guarantee high rankings, this post will look at some strategies anyone can use to seriously increase their chances of claiming that #1 spot.
Once you claim your Google My Business listing and verify it, you’ll need to take plenty of pictures of your office (both internally and externally), as well as plenty of photos of your staff. Get in the habit of snapping photos of your business in action, before-and-afters (if applicable), and post all of these assets to your Google My Business profile. A verified and optimized Google My Business profile stands out in search results, especially among customers in the local area. The more information and visuals you provide, the more likely they are to call or contact you online.
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